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How to Make Your Email Messages More Memorable

By |2021-04-04T02:58:44-07:00April 8th, 2021|Categories: Email Marketing|Tags: , , , , |

To create memorable email marketing messages, it’s important to focus on your audience while also aiming to promote your products and/or services in a way that appeals to them. You want them to remember you after they close the email, [...]

The Best Times of the Year for Email Marketing

By |2021-03-29T12:28:33-07:00March 30th, 2021|Categories: Email Marketing|Tags: , , , , |

People often ask about what is the best time of year for email marketing. However, the answer is never what they expect because like most things marketing, the answer completely depends on the products and/or services you’re promoting plus your [...]

What’s the Difference in Owned, Paid, and Earned Marketing Strategy?

By |2021-03-20T13:04:25-07:00March 25th, 2021|Categories: Business|Tags: , , , , |

When you are choosing different marketing strategies to implement when marketing your business, it’s important to understand the choices you have and how they differ. You essentially have three choices when it comes to marketing, namely "owned," "paid" and "earned" [...]

In the Age of Social Networking – Why Email Marketing Still Works for Online Business

By |2021-02-18T11:29:32-08:00February 24th, 2021|Categories: Email Marketing|Tags: , , , , |

Many people wonder if they still need email marketing now that we have interactive social media. But, there are many reasons that point to why you should still be email marketing, and in fact email marketing is still more effective [...]

What You Need to Know about Your Competition

By |2021-02-13T00:22:25-08:00February 17th, 2021|Categories: Business|Tags: , , , |

Your competition delivers a similar product to yours, to the same audience as you do. Studying your competition will help you deliver a better product or service to your audience than if you don’t know anything about them. Your business [...]

Are You Leveraging the Right Resources to Grow Your Business?

By |2021-02-04T13:10:55-08:00February 9th, 2021|Categories: Business|Tags: , , , |

Marketing your business with online content is the ultimate way to bring traffic to your website. You can use articles, newsletters, blog posts, social media updates, FAQs and more to help bring traffic, but there are ways to do it [...]

Analyzing Your Competition’s Social Media Efforts

By |2021-01-19T22:30:42-08:00January 19th, 2021|Categories: Social Media|Tags: , , , , |

One the best ways to give your own business a boost is to check out your competition. Your competition, even if your business is more popular, can give you a lot of insight to your audience and how you can [...]

Customer Recognition – 4 Tips to Success

By |2021-01-02T01:54:32-08:00January 7th, 2021|Categories: Business, local marketing|Tags: , , , |

How do you reach local customers? That’s a question a lot of businesses are interested in. Many people know how easy it is to reach those out of the area, but how do you target people where you live? This [...]

The Part Outsourcing Plays in Running a Business

By |2020-12-01T10:41:21-08:00December 7th, 2020|Categories: Business|Tags: , , , , |

Outsourcing is an important part of running a business efficiently, and it can grow and become more profitable over time. After all, you don’t expect a CEO to do everything on their own; instead they have assistants and experts to [...]

Nine Tips to Create Subscriber-Friendly Content 

By |2020-11-07T11:30:36-08:00November 18th, 2020|Categories: Email Marketing|Tags: , , , , |

Many times people subscribe to a mailing list and then immediately unsubscribe. Why do they do that? They do that for a variety of reasons - from not feeling like the content was directed toward them, to feeling like they [...]

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