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How to Market to Those with Short Attention Spans

By |2020-08-10T00:38:28-07:00August 14th, 2020|Categories: Marketing|Tags: , , , |

They say that the attention span of the public, when it comes to grabbing their attention, is only eight seconds. The problem with short attention spans and content marketing is that usually it takes more than eight seconds for the [...]

How to Deliver the Right Content at the Right Time across the Right Channel to the Right Audience

By |2020-08-03T08:22:06-07:00August 3rd, 2020|Categories: Content Marketing|Tags: , , , |

In order to win the content game, attract more customers, please the customers you already have, and ultimately improve your bottom line, the following rules of content use and creation make a lot of sense. Make Content Available across Devices [...]

How to Localize Your Content Marketing Strategy

By |2016-11-02T05:59:43-07:00May 15th, 2013|Categories: Social Media|Tags: , , , , , |

How to Localize Your Content Marketing Strategy Optimizing your content can seem pretty straightforward, but having it rank well for specific locales is a bit trickier. Localizing your content marketing can bring a lot of benefits, especially because [...]

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